Author = Abdellatif, Tamer
Designing Virtual Ads In The Light Of Metaverse Technology

Articles in Press, Accepted Manuscript, Available Online from 23 August 2023

Ahmed Ramadan; Salwa Mahmoud; Tamer Abd Ellatif


Study of advertising health awareness campaigns for the Egyptian Ministry of Health through social media platforms.

Articles in Press, Accepted Manuscript, Available Online from 23 December 2023

Lamees Nagi Hamed Hegazi; Tamer Abdellatif; Nesrin Ezzat Gamal El din


Emotional Dissonance and Its Relationship of the Recipient’s Behavior in Interactive Advertising

Volume 8, Issue 40, July 2023, Pages 531-553

Mostafa Hussein Kamal; Tamer Abdel Latif Abdel Razik; Monika Atef Benyameen


The Ergonomics of Designing Interactive Games User Interface as an Advertising Medium

Volume 8, Issue 37, January 2023, Pages 657-678

Esraa Kasem; Tamer Abdellatif; Samar Abou Donia


The importance of semantics in promoting the advertising message

Volume 6, Issue 30, November 2021, Pages 237-249

Dina Fikry El Shikh; Tamer Abdellatif


Using street art as a child-directed advertising medium

Volume 6, Issue 29, September 2021, Pages 91-106

Rana Mohamed fawzy kamel; mai ali nada; Tamer Abdellatif


THE PSYCHOLOGY OF ADVERTISING AND ITS IMPACT ON THE BEHAVIOR OF THE CHILD AS A TARGET GROUP

Volume 6, Issue 28, July 2021, Pages 220-235

Rana Mohamed fawzy kamel; Tamer Abdellatif; mai ali nada


Contradictory strategy in advertising design and its relationship to coding and decoding theory

Volume 5, Issue 24, November 2020, Pages 99-110

Omnia Ezzeldeen Mohamed; Tamer Abdellatif; Nesrin Ezzat


Visual Experience and Its Role to Achieve the Perception in the Interactive Press Advertisement

Volume 5, Issue 23, September 2020, Pages 434-453

Amina Hussien Abd elwahab; Mostafa Hussein Kamal; Tamer Abdellatif


Invest in the incredible elements of creative advertising ideas.

Volume 5, Issue 20, March 2020, Pages 179-189

eman alfaramawy; Tamer Abdellatif; Samar Abou Donia


The Effect of Incongruity in Viral Advertising Design on Digital Recipient Engagement Levels

Volume 5, Issue 19, January and February 2020, Pages 167-194

Tamer Abdellatif Abdelrazik; Dina Gamal Eldin Aboud; Heba Mohamed Mahmoud Fathy


Positive space (A new perspective for the application of the optical illusion art in advertising design)

Volume 5, Issue 19, January and February 2020, Pages 195-206

Omnia Ezzeldeen Mohamed; Tamer Abdellatif; Nesrine Gamal El Din


Visualization in the design of advertising methods

Volume 4, Issue 18, November and December 2019, Pages 45-61

Eman Alfaramawy; Tamer Abdellatif; Samar Abou Donia


The role of advertising design in nation branding

Volume 4, Issue 18, November and December 2019, Pages 80-91

Sara Mohammed Mamdouh Abd El Azim Rezk; Tamer Abdellatif; Dina Aboud


Mega events’ graphic design and its role in enhancing the national image

Volume 4, Issue 17, September and October 2019, Pages 21-32

Sara Mohammed Mamdouh Abd El Azim Rezk; Tamer Abdellatif; Dina Aboud


Globalization and Surreal Photo Advertising Challenges on The Egyptian Market

Volume 4, Issue 16, July and August 2019, Pages 85-97

Fatma Elarmany; Tamer Abdellatif; Mohamed Ardash